Author : Donald F. Kuratko
9780357899502
512 Pages Paperback
12th Edition | Previous Editions: 2020, 2017, 2014
©2024, Published
£ 71.99 Price
Kuratko's ENTREPRENEURSHIP: THEORY, PROCESS, PRACTICE, 12th EDITION, combines a practical, step-by-step approach with a theoretical foundation to form a basic framework for understanding the theory, processes, and practice of entrepreneurship. Recognized for over 30 years as one of the leading books... more
This edition provides a systematic, process-oriented overview of entrepreneurship, from startup to maturation, with an eye on the latest research developments in the field. It is based on developing a theoretical foundation, then learning the processes needed for a successful venture, and finally ex... more
A Typology of Distinctive Entrepreneurial Journeys: We see that entrepreneurs create a wide variety of ventures. These include everything from giants like Uber and Amazon to a small local artisan brewery. Entrepreneurs vary in numerous ways, including how they confront risks, expand in the market, p... more
Everything you need for your course in one place! This collection of book-specific lecture and class tools is available online via www.cengage.com/login. Access and download materials such as the workbook answer keys, the instructor's manual and more.
Our online learning platforms are designed to achieve better results. By increasing student engagement, improving teacher productivity, and using assessment to enable differentiation, we support growth. With ENTREPRENEURSHIP: THEORY, PROCESS, PR... more
Our online learning platforms are designed to achieve better results. By increasing student engagement, improving teacher productivity, and using assessment to enable differentiation, we support growth. With ENTREPRENEURSHIP: THEORY, PROCESS, PR... more