Marketing Yourself

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Author : Dorene Ciletti


368 Pages  Hardcover 

2nd Edition  |  Previous Editions: 2004

©2011, Published


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Author Dorene Ciletti delivers a strong marketing framework and up-to-date business examples in the second edition of MARKETING YOURSELF, helping students discover that selling themselves and their ideas is the key to success in business today. The updated text includes an increased focus on caree... more


MARKETING YOURSELF assists students with filling out college entrance, scholarship, and aids applications, as well as provides guidance in writing college entrance and scholarship essays and helps students prepare for college entrance and scholarship interviews.

The updated MARKETING YOURSELF text ... more

New to this Edition

The second edition of MARKETING YOURSELF includes a "Planning a Career In…" section which now incorporates Career Clusters, presenting the necessary skills, education, work experience, and industry opportunities for a variety of business-related career paths.

MARKETING YOURSELF provides "Winning Ed... more