Name: SPEAK
ISBN: 9781337407038

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Public Speaking

Speech, Debate, and Communication

Communication Studies

Reading/English Language Arts

Imprint Name

B2B & B2C

SPEAK

Through ongoing research into students’ workflows and preferences, SPEAK4 from 4LTR Press combines an easy-reference, paperback textbook with Chapter Review Cards and an innovative online experience-–all at an affordable price. New for this edition, students explore SPEAK4 anywhere, anytime and on most devices with SPEAK4 Online! With the intuitive StudyBits™ functionality, students study more effectively and can visually monitor their own progress. Coupled with straightforward course management, assessment and analytics for instructors, SPEAK4 with Online engages students of all generations and learning styles and integrates seamlessly into your Public Speaking course. SPEAK4 features two new appendices: one on Interviewing and one on outlining; these address basic skills and requirements for success in these areas as they pertain to speech communication. Additionally, new visually exciting concept videos have been created in SPEAK Online which will help students absorb key concepts.

Hardcopy textbook for Verderber/Sellnow/Verderber's SPEAK. Buy direct for hassle-free returns. Included in Cengage Unlimited.

Bundle: SPEAK 4 Student Edition + MindTap (1-year access)

EPACK: SPEAK + MT IAC 1YR

Bundle: SPEAK 4 Student Edition + MindTap (6-year access)

EPACK: SPEAK + MT IAC 6YR

SPEAK, 4th, K12 MindTap (1-year access)

MindTap is the online solution for CTE that includes a full, interactive eBook, annotation and study tools, video, auto-graded assessment and data analytics. This ISBN includes 1 year of access.

K12 IAC MT V2 SPEAK 1YR

SPEAK, 4th, K12 MindTap (6-year access)

MindTap is the online solution for CTE that includes a full, interactive eBook, annotation and study tools, video, auto-graded assessment and data analytics. This ISBN includes 6 year of access.

K12 IAC MT V2 SPEAK 6YR

Instructor Resource Site for Verderber/Sellnow/Verderber's SPEAK, 4th

Instructor Resource Site

Everything you need for your course in one place! This collection of book-specific lecture and class tools is available online via www.cengage.com/login. Access and download PowerPoint® presentations, images, instructor’s manual and more.

INSTR WBS SPEAK

Duration

Duration Unit Of Measure

Transaction Type

1. Foundations of Public Speaking. 
2. Managing Speech Anxiety. 
3. Listening and Responding. 
4. Determining an Appropriate Speech Goal. 
5. Adapting to Audiences. 
6. Topic Development. 
7. Organizing the Speech Body. 
8. The Introduction and Conclusion. 
9. Presentational Aids. 
10. Language and Oral Style. 
11. Delivery. 
12. Informative Speaking. 
13. Persuasive Messages. 
14. Persuasive Speaking. 
15. Ceremonial Speaking. 
16. Group Communication and Presentations.

SPEAK

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