Principles of Business

  • AUTHORS: Les Dlabay, Ed.D.; James L. Burrow; Brad Kleindl
  • ISBN-13: 9781111426941 
  • 624 Pages  Hardcover 
  • 8th Edition  |  Previous Editions: 2009, 2006, 2004
  • ©2012     Published
  • Level(s): Flesch-Kincaid
  • Prices are valid only in the respective region

Overview

About The Product

PRINCIPLES OF BUSINESS, Eighth Edition, provides complete instruction in business concepts and skills students need in today's competitive environment. This market-leading introductory business text offers extensive coverage in major business concepts, such as finance, marketing, operations, and management. Students gain valuable information and skills for the workplace, as well as preparation for success in competitive events, such as DECA, FBLA, and BPA.

Features

  • Career Clusters present the needed skills, education, work experience, and industry opportunities for a variety of business-related career paths.
  • Web Workout is an end-of-chapter activity that gets students online to research some of the latest business topics and trends.
  • Work as a Team allows students to experience dynamics that enhance the learning process and learn the benefits and concerns of shared decision-making.
  • Features such as Business Vision, Life-Span Plan, Business Improving Society, and A Question of Ethics provide the link between theory and the real world of business.
  • Doing Business In . . . highlights various countries and provides a basic knowledge of international business activities that are vital for living and working in the global economy.
  • Winning Edge activities prepare students for FBLA, BPA, and DECA competitive events.

About the Contributor

AUTHORS
  • Les Dlabay, Ed.D.

    Les R. Dlabay, Ed.D. is Professor of Business in the Department of Economics and Business at Lake Forest College in Illinois. He has taught more than 30 different business courses in high school, community college, university, teacher preparation, and adult education programs. Dr. Dlabay has presented more than 300 teacher workshops and seminars emphasizing interactive learning strategies, including team projects and field research activities. His "hobbies" include a cereal package collection (from over 100 countries) and banknotes from 200 countries; these are used to teach economic, cultural, and political aspects of global business. In an effort to prepare students to do business in varied economic settings, Professor Dlabay makes extensive use of class assignments related to world hunger, poverty, micro-finance, and micro-enterprise.

  • James L. Burrow

    James L. Burrow, Ph.D., has a background in marketing and human resource development. He works regularly with the business community and other organizations as a consultant on marketing and performance improvement strategies including the use of the Internet as an education and training resource. He recently retired from the faculty of North Carolina State University, where he served as the coordinator of the graduate Training and Development Program for over fifteen years. Dr. Burrow received degrees from the University of Northern Iowa and the University of Nebraska in marketing and marketing education.

  • Brad Kleindl

    Brad A. Kleindl, Ph.D., is dean of the School of Business at Park University in Kansas City, Missouri. He previously served as dean and professor of marketing of The Robert W. Plaster College of Business Administration at Missouri Southern State University. He has authored and co-authored six books and more than 60 articles and conference papers. Dr. Kleindl has served twice as a Senior Fulbright Scholar, during 2007 in Austria and 2003 in South Africa. He has taught courses in consumer behavior, marketing research, principles of marketing, Internet marketing, international marketing, and has presented at conferences and industry meetings across the United States, Europe, Africa, and Asia.

Table of Contents

Unit I: BUSINESS IN THE GLOBAL ECONOMIC ENVIRONMENT.
1. Economic Decisions and Systems.
2. Economic Activity.
3. Business in the Global Economy.
4. Social Responsibility of Business and Government.
Unit II: BUSINESS ORGANIZATION AND MANAGEMENT.
5. Business Organization.
6. Entrepreneurship and Small Business Management.
7. Management and Leadership.
8. Human Resources, Culture, and Diversity.
9. Career Planning and Development.
Unit III: BUSINESS OPERATIONS AND TECHNOLOGY.
10. Marketing.
11. Business and Technology.
12. Financial Management.
13. Production and Business Operations.
14. Risk Management.
Unit IV: PERSONAL FINANCIAL MANAGEMENT.
15. Consumers in the Global Economy.
16. Money Management and Financial Planning.
17. Banking and Financial Services.
18. Consumer Credit.
19. Savings and Investment Strategies.
20. Insurance.
Appendix A. Using a Calculator and Computer Keypad.
Appendix B. Math Review.
Appendix C. Determining Percentages and Interest in Business.
Appendix D. Using Measurements in Business.
Glossary.
Index.

New to this Edition

  • NEW content covering Retailing/Merchandising in Chapter 10 (Marketing).
  • NEW Lesson 16-3 Taxes in Your Life (previously Appendix E), covers types of taxes, federal income tax basics, completing a Form 1040, and tax planning strategies.
  • Life-Span Plan activities have been moved into the lesson at point-of-use.
  • Lesson Opener vignettes, Focus on Real Life, have been revised to relate more to student life and are more conversational. These short scenarios will get students thinking about the topics in each lesson.
  • Business Insight for the 21st Century focuses on technology and e-commerce issues in the business world.
  • 21st Century Skills focuses on soft skills and transferable skills; correlates with Partnership for 21st Century Skills. It exposes students to important everyday skills, such as making effective presentations, resolving conflict, teamwork, interviewing, and understanding stock tables.

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