Principles of Economics

  • AUTHOR: N. Gregory Mankiw
  • ISBN-13: 9781285165875 
  • Grade(s): 9 | 10 | 11 | 12
  • 880 Pages  Hardcover 
  • 7th Edition
  • ©2015     Published
  • Prices are valid only in the respective region

Overview

About The Product

PRINCIPLES OF ECONOMICS, Seventh Edition, continues to be the most popular and widely-used text in the economics classroom. A text by a superb writer and economist that stresses the most important concepts without overwhelming students with an excess of detail. A thorough update has been made to keep all chapters fresh and relevant with current Economic coverage. MindTap, the cutting edge online environment is available with new enhancements that include Graph Builder and Adaptive Test Prep that allow students extra preparation in graph drawing and test review. The seventh edition premier ancillary package is the most extensive in the industry, using a team of instructors/preparers that have been with the project since the first edition.

Features

  • Aplia is the most successful and widely used homework solution in the Economics market, with over 1 billion answers entered. Online interactive problem sets, analyses, tutorials, experiments, and critical-thinking exercises give students hands-on application without adding to instructors' workload.
  • Created by economist Ron Cronovich of Carthage College, Premium PowerPoint® Presentations feature chapter-by-chapter slides designed to ease your course preparation time while increasing student involvement in the classroom. The presentations organize lecture points into sections that students can easily digest, animate graphs the way you might draw them, and include Student Note Prompt handouts to facilitate effective note taking without distracting students from active participation in class.

About the Contributor

AUTHOR
  • N. Gregory Mankiw

    N. Gregory Mankiw is Robert M. Beren Professor of Economics at Harvard University. He studied economics at Princeton University and MIT. Dr. Mankiw is a prolific writer and a regular participant in academic and policy debates. His research includes work on price adjustment, consumer behavior, financial markets, monetary and fiscal policy, and economic growth. His published articles have appeared in academic journals, such as the American Economic Review, Journal of Political Economy, and Quarterly Journal of Economics, and in more widely accessible forums, including The New York Times, The Washington Post, The Wall Street Journal, and Fortune. Dr. Mankiw has been a research associate of the National Bureau of Economic Research, an adviser to the Federal Reserve Bank of Boston and the Congressional Budget Office, and a member of the ETS test development committee for the advanced placement exam in economics. From 2003 to 2005, he served as chairman of the President’s Council of Economic Advisers.

Table of Contents

Part I: INTRODUCTION.
1. Ten Principles of Economics.
2. Thinking Like an Economist.
3. Interdependence and the Gains from Trade.
Part II: HOW MARKETS WORK.
4. The Market Forces of Supply and Demand.
5. Elasticity and Its Application.
6. Supply, Demand, and Government Policies.
Part III: MARKETS AND WELFARE.
7. Consumers, Producers, and the Efficiency of Markets.
8. Applications: The Costs of Taxation.
9. Application: International Trade.
Part IV: THE ECONOMICS OF THE PUBLIC SECTOR.
10. Externalities.
11. Public Goods and Common Resources.
12. The Design of the Tax System.
Part V: FIRM BEHAVIOR AND THE ORGANIZATION OF INDUSTRY.
13. The Costs of Production.
14. Firms in Competitive Markets.
15. Monopoly.
16. Monopolistic Competition.
17. Oligopoly.
Part VI: THE ECONOMICS OF THE LABOR MARKET.
18. The Markets for the Factors of Production.
19. Earnings and Discrimination.
20. Income Inequality and Poverty.
Part VII: TOPICS FOR FURTHER STUDY.
21. The Theory of Consumer Choice.
22. Frontiers in Microeconomics.
Part VIII: THE DATA OF MACROECONOMICS.
23. Measuring a Nation's Income.
24. Measuring the Cost of Living.
Part IX: THE REAL ECONOMY IN THE LONG RUN.
25. Production and Growth.
26. Saving, Investment, and the Financial System.
27. Tools of Finance.
28. Unemployment and Its Natural Rate.
Part X: MONEY AND PRICES IN THE LONG RUN.
29. The Monetary System.
30. Money Growth and Inflation.
Part XI: THE MACROECONOMICS OF OPEN ECONOMICS.
31. Open-Economy Macroeconomics: Basic Concepts.
32. A Macroeconomic Theory of the Open Economy.
Part XII: SHORT-RUN ECONOMIC FLUCTUATIONS.
33. Aggregate Demand and Aggregate Supply.
34. The Influence of Monetary and Fiscal Policy on Aggregate Demand.
35. The Short-Run Tradeoff between Inflation and Unemployment.
Part XIII: FINAL THOUGHTS.
36. Six Debates over Macroeconomic Policy.

New to this Edition

  • MindTap, the most advanced online environment for principles focuses students within a learning path while allowing instructors to create the course they want using publisher provided, instructor created or third party materials. Adaptive Test Prep, a new enhancement, improves student confidence before exams by providing 3,800 test bank type questions and 1,700 Quick Coach Videos to ensure student success. Graph Builder allows students to draw graphs from scratch, right in the interactive book. 25 new Graph Builder exercises are available in Summer 2016.
  • Aplia, the best-selling online homework solution, has been enhanced for the seventh edition, including an optimized mobile experience, allowing students to access content on their mobile devices anywhere and anytime and closer alignment of Aplia and the textbook with End-of-Chapter text questions.
  • The Mankiw 7e interactive eReader experience is so much more than moving words from the printed page to digital screen. It is designed to give students the same online experience that they are used to in their personal internet use. In addition to full search functionality, text highlighting and note-taking and smart-links to previous chapters or relevant figures, the Mankiw 7e eReader features a variety of media assets specifically designed to address the challenges students and instructors have told us impede learning.
  • ConceptClips, embedded throughout the interactive eReader, address the challenge of understanding economics terminology that students face when first introduced to the subject matter. Developed by Mike Brandl of The Ohio State University, these vocabulary animations provide students with a memorable auditory and visual representation of the important terminology for the course.
  • New Mankiw Roadmap videos feature author, Greg Mankiw, introducing the chapter content by providing real world context and motivation around what the students will be learning in the upcoming chapter. These videos answer the "Why?" before getting into the "What?", providing students with a better understanding of the importance and rationale for the chapter content and helping them to understand how economics relates to what they experience in their lives and see in the world around them.
  • New Problem Walk-Throughs further explain difficult concepts and homework roadblocks by walking students through solving a problem from start to finish. Students want to work through problem assignments without breaking concentration and when it's convenient for them, which is not always during the office hours when instructors can be available for extra help.
  • New "Quick Check Multiple Choice" questions have been added to the seventh edition, providing students a comprehensive self-review between the initial "Questions for Review" and their deeper dive into the concepts in the "Problems and Applications." The "Quick Check Multiple Choice" and "Problems and Applications" are being built directly into the Aplia product parallel to the way they appear in the text, and are fully gradable.
  • The seventh edition contains extensively updated coverage of relevant, current Economic topics. A few of the chapters with the most comprehensive updates include: 12 – The Design of the Tax System, 20 – Income Inequality and Poverty, 23 – Measuring a Nation's Income, 24 – Measuring the Cost of Living, 25 – Production and Growth, & 28 – Unemployment.
  • New "In the News" and "FYI" boxes have been added to the seventh edition.

Components

Teacher Components

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Student Supplements

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    MindTap™ Economics for Mankiw's Principles of Macroeconomics, 7th Edition provides you with the tools you need to better manage your limited time -- you can complete assignments whenever and wherever you are ready to learn with course material specially customized for you by your instructor and streamlined in one proven, easy-to-use interface. MindTap includes Video Roadmaps that introduce concepts in a real-world context, ConceptClip videos to help you understand economics terminology, Graphing-at-a-Glance video tutorials, and Problem Walk-Through videos. With these resources and an array of tools and apps -- from note taking to flashcards -- you'll get a true understanding of course concepts, helping you to achieve better grades and setting the groundwork for your future courses. Access to this product is valid for 6 months of usage.
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  • Aplia™ with Cengage Learning Write Experience 2.0 Powered by MyAccess, 1 term (6 months) Instant Access  (ISBN-10: 1285855582 | ISBN-13: 9781285855585)
    One million+ students, one billion answers In just 10 years, more than one billion answers have been submitted through Aplia, the premier online assignment solution. Millions of students use Aplia to better prepare for class and for their exams. Join them today! Know what’s important Aplia assignments mean “no surprises”—with an at-a-glance view of current assignments organized by due date, you always know what’s due, and when. Discover real-world relevance Aplia ties your lessons into real-world applications so you get a bigger, better picture of how you’ll use your education in your future workplace. Master the content Automatic grading and immediate step-by-step feedback helps you master content the right way the first time. Student Testimonial: “I was very engaged; the content in Aplia is useful. The study tools and materials in Aplia most definitely help me feel more prepared. I understood more than I would have otherwise.” - Tia Student, Glendale Community College CTA: Ask your instructor about Aplia for this course. www.cengage.com/aplia
    Price = 130.00
  • Aplia™ with Cengage Learning Write Experience 2.0 Powered by MyAccess, 1 term Instant Access for Mankiw's Essentials of Economics  (ISBN-10: 1285855671 | ISBN-13: 9781285855677)
    One million+ students, one billion answers In just 10 years, more than one billion answers have been submitted through Aplia, the premier online assignment solution. Millions of students use Aplia to better prepare for class and for their exams. Join them today! Know what’s important Aplia assignments mean “no surprises”—with an at-a-glance view of current assignments organized by due date, you always know what’s due, and when. Discover real-world relevance Aplia ties your lessons into real-world applications so you get a bigger, better picture of how you’ll use your education in your future workplace. Master the content Automatic grading and immediate step-by-step feedback helps you master content the right way the first time. Student Testimonial: “I was very engaged; the content in Aplia is useful. The study tools and materials in Aplia most definitely help me feel more prepared. I understood more than I would have otherwise.” - Tia Student, Glendale Community College CTA: Ask your instructor about Aplia for this course. www.cengage.com/aplia
    Price = 130.00
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    Cengage Learning's Write Experience for BRIEF PRINCIPLES OF MACROECONOMICS, Seventh Edition, utilizes artificial intelligence to not only score student writing instantly and accurately, but also provide students with detailed revision goals and feedback on their writing to help them improve. Better Writing. Better Outcomes. Write Experience.
    Price = 130.00
  • Cengage Learning Write Experience 2.0 Powered by MyAccess, 1 term (6 months) Instant Access for Mankiw's Essentials of Economics  (ISBN-10: 1285855655 | ISBN-13: 9781285855653)
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Alternate Formats

Choose the Format that Best Fits Your Student's Budget and Course Goals

  • MindTap 1 Term (6 Months) + Bound Book
    ISBN-10: 1305614097  | ISBN-13: 9781305614093
    Price = $322.50
  • MindTap 2 Terms (12 Months) + Bound Book
    ISBN-10:  1305615158  | ISBN-13:  9781305615151
    Price = $333.75
  • Aplia 2 Terms (12 Months) + Bound Book
    ISBN-10:  1305526279  | ISBN-13:  9781305526273
    Price = $333.75
  • Aplia with Write Experience 2.0 Powered by MyAccess 2 Terms (12 Months) + Bound Book
    ISBN-10:  1305526317  | ISBN-13:  9781305526310
    Price = $333.75
  • Aplia with Write Experience 2.0 Powered by MyAccess 1 Term (6 Months) + Bound Book
    ISBN-10:  1305521951 | ISBN-13:  9781305521957
    Price = $322.50

Best Buy Packages

Other Popular Packages

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Bundle: Principles of Economics, 7th Student Edition + MindTap™ (1-year access)

  • ISBN-10: 1305793471  | ISBN-13: 9781305793477
  • Price = $176.25

Bundle: Principles of Economics, 7th Student Edition + MindTap™ (6-year access)

  • ISBN-10:  1305793641  | ISBN-13:  9781305793644
  • Price = $196.25

Digital Bundle: Principles of Economics, 7th, VitalSource™ eBook (1-year access) + MindTap™ (1-year access)

  • ISBN-10:  1305793978  | ISBN-13:  9781305793972
  • Price = $126.25

Digital Bundle: Principles of Economics, 7th, VitalSource™ eBook (6-year access) + MindTap™ (6-year access)

  • ISBN-10:  1305793803 | ISBN-13:  9781305793804
  • Price = $156.25