Design Basics

  • AUTHORS: Stephen Pentak; David A. Lauer
  • ISBN-13: 9781285858227 
  • Grade(s): 9 | 10 | 11 | 12
  • 320 Pages  Paperback 
  • 9th Edition  |  Previous Editions: 2012
  • ©2016     Published
  • Prices are valid only in the respective region

Overview

About The Product

A national bestseller, DESIGN BASICS presents art fundamentals concepts in full two- to four-page spreads, making the text easy for students to refer to while they work and giving instructors the utmost flexibility in organizing the course. The authors provide diverse, two-dimensional visual examples from many periods, peoples, and cultures for all elements and principles of design. This updated edition features an exciting array of stunning new examples of painting, graphic design, architecture, and new media to help students recognize the language of design in everyday life. Icons throughout the book prompt students to access CourseMate, which provides studio art demonstrations, video interviews that provide insight into the creative process, interactive exercises that help students explore the foundations of art, and an interactive eBook.

Features

  • A flexible, modular organization enables you to use the text in any sequence.
  • Each concept is covered in a two- to four-page spread, providing students with a resource and support that they can rely on throughout their art education and beyond.
  • A stunning full-color illustration program features an extensive variety of culturally diverse artworks as well as examples that range from classic iconic works to contemporary visual culture.
  • Coverage of visual culture encourages students to see the elements and principles of design in the icons, ads, web pages, animation, auto design, and other aspects of the world around them.

About the Contributor

AUTHORS
  • Stephen Pentak

    Stephen Pentak received his BA from Union College in New York, and his MFA from Tyler School of Art at Temple University. He is Professor Emeritus of Art, and a past Associate Dean of the College of the Arts at Ohio State University. He has been the recipient of four Ohio Arts Council Fellowships and he has been a visiting resident artist at Delfina Studios in London, and Glasgow School of Art. Mr. Pentak's recent solo exhibitions include shows at Kathryn Markel Fine Arts in New York and Susan Street in San Diego. He is co-author of COLOR BASICS as well as DESIGN BASICS. www.stephenpentak.com.

  • David A. Lauer

    David A. Lauer is Emeritus Professor of Art at the College of Alameda.

Table of Contents

Part I: DESIGN PRINCIPLES.
1. Design Process.
2. Unity.
3. Emphasis and Focal Point.
4. Scale/Proportion.
5. Balance.
6. Rhythm.
Part II: DESIGN ELEMENTS.
7. Line.
8. Shape/Volume.
9. Pattern and Texture.
10. Illusion of Space.
11. Illusion of Motion.
12. Value.
13. Color.

New to this Edition

  • Dozens of new graphic design examples are included, along with a greater diversity of painting from all eras, including contemporary work.
  • Examples from architecture as well as new media applications to journalistic photography and organic forms help students recognize the language of design in everyday life.
  • Two paintings by John Moore and Louise Fishman, which have similar size and proportion and, at first glance, dramatically contrasting styles, are used throughout the book's 13 chapters to help students discover the diverse ways artists think about and execute design problem solving.
  • In-depth video interviews with painter Sydney Licht and architect Jonathan Poore provide insight into the workings of design principles and elements across mediums and into the creative process itself. Their work is also highlighted throughout the text.
  • CourseMate offers additional integrated video and multimedia content (including "In the Studio" video footage of art classes and chapter-opener engagement lectures from the author, Stephen Pentak), dozens of new studio activities, engaging learning modules, links to related art and design websites, and an interactive eBook.

Components

Teacher Components

  • Design Basics: 3D  (ISBN-10: 0495915785 | ISBN-13: 9780495915782)
    DESIGN BASICS:3D presents three-dimensional design concepts in full two- to four-page spreads, making the text practical and easy for students to refer to while they work. This modular format gives instructors the utmost flexibility in organizing the course. Filled with examples from nature, art, and popular culture, this clear and easy-to-use book demystifies the design process as it illustrates the elements of exceptional 3D design.
    Price = 89.75
  • Design Basics: 2D and 3D  (ISBN-10: 1133310400 | ISBN-13: 9781133310402)
    DESIGN BASICS, the market-leading text for the two-dimensional design course, now covers 3D design! DESIGN BASICS: 2D and 3D presents art fundamentals in two- to four-page spreads, making the text practical and easy for students to refer to while they work. This modular format gives instructors the utmost flexibility in organizing the course. Visual examples from many periods, peoples, and cultures are provided for all elements and principles of design. Icons throughout the book prompt students to access CourseMate (available separately), which provides studio art demonstrations, interactive exercises that help students explore the foundations of art, and an interactive eBook.
    Price = 147.00
  • Design Basics: 3D  (ISBN-10: 1133310427 | ISBN-13: 9781133310426)
    DESIGN BASICS:3D presents three-dimensional design concepts in full two- to four-page spreads, making the text practical and easy for students to refer to while they work. This modular format gives instructors the utmost flexibility in organizing the course. Filled with examples from nature, art, and popular culture, this clear and easy-to-use book demystifies the design process as it illustrates the elements of exceptional 3D design.
    Price = 79.50
  • Color Basics  (ISBN-10: 0534613896 | ISBN-13: 9780534613891)
    A guide to color theory and application for the beginning student, COLOR BASICS provides a versatile reference for art students. With a modular, two-page spread format, COLOR BASICS uses strong visual examples from art and design and the natural world.
    Price = 153.00

Student Supplements

  • Design Basics: 3D  (ISBN-10: 0495915785 | ISBN-13: 9780495915782)
    DESIGN BASICS: 3D is not only an excellent resource that will help you succeed in the classroom but it is also an exceptional tool that will assist you as you continue to develop your creative talent throughout your career. Filled with examples from nature, art, architecture, design, the crafts, and popular culture, this clear and easy-to-use book demystifies the design process as it illustrates the elements of exceptional 3D design. Using visual examples from different time periods and various cultures, the authors present each concept in a full-color, two-page spread, making the book easy to use as a quick reference and source of ideas.
    Price = 89.75
  • Design Basics: 2D and 3D  (ISBN-10: 1133310400 | ISBN-13: 9781133310402)
    DESIGN BASICS, the market leading text for the two-dimensional design course, now covers 3D design! This text is an excellent resource that will help you succeed in the classroom, as well as an exceptional tool that will assist you as you continue to develop your creative talent throughout your career. Filled with examples from nature, art, and popular culture, this text demystifies the design process as it illustrates the elements of good design. Using visual examples from different time periods and various cultures, the authors present each concept in a full-color, two-page spread, making the book easy to use as a quick reference and source of ideas. Icons appearing throughout prompt you to access CourseMate (available separately), which provides an interactive eBook, studio art demonstrations, and interactive exercises that help you explore the foundations of art.
    Price = 147.00
  • Design Basics: 3D  (ISBN-10: 1133310427 | ISBN-13: 9781133310426)
    DESIGN BASICS: 3D is not only an excellent resource that will help you succeed in the classroom but it is also an exceptional tool that will assist you as you continue to develop your creative talent throughout your career. Filled with examples from nature, art, architecture, design, the crafts, and popular culture, this clear and easy-to-use book demystifies the design process as it illustrates the elements of exceptional 3D design. Using visual examples from different time periods and various cultures, the authors present each concept in a full-color, two-page spread, making the book easy to use as a quick reference and source of ideas.
    Price = 79.50
  • Color Basics  (ISBN-10: 0534613896 | ISBN-13: 9780534613891)
    A guide to color theory and application for the beginning student, COLOR BASICS provides a versatile reference for art students. With a modular, two-page spread format, COLOR BASICS uses strong visual examples from art and design and the natural world.
    Price = 153.00

Alternate Formats

Choose the Format that Best Fits Your Student's Budget and Course Goals

  • MindTap 1 Term (6 Months) + Bound Book
    ISBN-10: 1337583553  | ISBN-13: 9781337583558
    Price = $132.00
  • MindTap 1 Term (6 Months) + Loose-leaf
    ISBN-10:  1337583596  | ISBN-13:  9781337583596
    Price = $79.50
  • MindTap 1 Term (6 Months) + Loose-leaf
    ISBN-10:  1337583596 | ISBN-13:  9781337583596
    Price = $79.50

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