Web Design: Introductory Concepts and Techniques

Cover image of product

Level(s): Flesch-Kincaid

Authors : Gary B. Shelly; H. Albert Napier; Ollie N. Rivers


260 Pages  Paperback 

3rd Edition  |  Previous Editions: 2006, 2002

©2009 , Published


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This third edition explains the connection between a detailed design plan that considers audience needs, site purpose, and various technical issues of a successful Web site. Written for an introductory course, the text offers a variety of challenging written and hands-on activities at the end of eac... more


Uses real-world examples and up-to-date design tools to illustrate the basic concepts and principles of good Web design.

Encourages students to apply Web design concepts through multiple hands-on Your Turn activities in each chapter.

Enriches chapter topics with Q&A elements, Design Tips, and @Sou... more