The Business of Design

Cover image of product

Author : Joseph DeSetto


288 Pages  Paperback 

1st Edition

©2009 , Published


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In a business climate that views creative work as one of the last sustainable competitive advantages, design students need to understand what awaits them once classes are over. The Business of Design enables designers and other creative professionals to successfully apply their talents in the marke... more


Offers a broad overview of potential career paths for designers, but does not belabor job-hunting practices common to every profession

Offers readers real-world advice from some of the best designers in the business as well as advice from recent graduates

A good source of industry trends, new oppo... more