Sports and Entertainment Marketing

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Level(s): Flesch-Kincaid

Authors : Ken Kaser; Dotty B. Oelkers


336 Pages  Paperback 

2nd Edition  |  Previous Editions: 2001

©2005 , Published


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Sports and Entertainment Marketing 2E incorporates feedback from instructors across the country. New video, more activities and projects, examples that cover a wider variety of teams and artists, new photos, and more comprehensive DECA prep combine to improve this second edition. The hugely popula... more

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