A complete revision of our market-leading text, INTRO TO BUSINESS introduces students to the role of business in the lives of individuals, consumers, workers, and citizens. Coverage includes small-business management, business fundamentals, career planning, social responsibility and ethics, basic e... more
Complete Instructor's Package: Provides multimedia resources for in-class discussions, teaching strategies, focus and motivational activities, lesson plans, answers, and more.
Winning Edge: Get students prepared for FBLA and BPA competitive events.
New Instructional Design: Student material is now organized into 19 chapters, with 2 - 4 lessons per chapter.
Focus on Real Life: Each chapter begins with a real-world feature.
Free Xtra! Web Site: http://businessxtra.sw... more